Welcome to VRChat Success Stories! This is the final part in a three-week series of quick articles highlighting a creator and their success using the VRChat Creator Economy. We’ll discuss what they did, what they achieved, and what you can learn from their success!
Simple Fishing World by Puppet is one of VRChat’s most popular worlds. As the name implies, it’s a relaxing world where you can hang out with friends and catch fish. Actually, did I say relax and hang out? I mean, yell at your friends as you all try to catch the biggest fish possible.
Just me? Anyway!
Puppet has been one of the most adept users of VRChat’s Creator Economy, making it not just a way for folks to support their work, but instead a key part of the world. A significant facet of their strategy is evolving their world season to season.
That strategy meant that when they recently adjusted their world, pushing it into autumn, their earnings quadrupled in just one week.
The Magic of Seasons
Creators sometimes feel that change is bad – that if they make changes in their world, their supporters will become irritated. This isn’t the case! In fact, the opposite is often true: people want to see change. They just want to see it when they know it’s coming.
This lets them know how long they have to “explore” a world’s offerings before they’ll change. It also lets them know when they absolutely have to come back to see what’s changed.
In the case of Simple Fishing World, each seasonal change comes with a new chance to collect upgrades and skins – sometimes, with an additional game mechanic thrown in.
Puppet doesn’t rush their players, either! They have ample time to get through and collect everything. Likewise, they aren’t forced to engage with the paid content if they don’t want to! Yet, if they keep coming back and having a great time, there’s a good chance that (much like the fish in the pond) they’ll bite.
Cadence is Social
It’s not just about gathering things – it’s about gathering them with friends.
Changing up the content in your world seasonally means that folks won’t just expect it by themselves – they’ll look forward to it with friends. In other words, a refresh of your world can quickly turn into an event.
This has two effects: not only does it bring those old players back into your world, but it creates spikes of popularity during different times of the year. Those old players coming back? They’ll likely bring their new friends, too. And those friends? Yeah, you get the picture.
Novelty, after all, is a social too. When you find something cool, you tend to want to show it to your friends. With seasonal content, you get a chance to do that multiple times a year. New achievements, items, quests, mechanics – they all can spark a new wave of activity in your world.
Join the Creator Economy Today
For both new creators and seasoned builders, the VRChat Creator Economy provides a powerful and easy way to enhance your world’s supporter base and revenue.
Even if you already use platforms like Ko-fi or Patreon, adding VRChat’s Creator Economy can dramatically increase your reach and simplify your supporters’ experiences.
Apply now to join the Creator Economy and open up an entirely new way to bring in income via your worlds.