Welcome to VRChat Success Stories! This is the first part in a three-week series of quick articles highlighting a world creator and their success using the VRChat Creator Economy. We’ll discuss what they did, what they achieved, and what you can learn from their success!
VRChat Success Stories: How SpookyGhostBoo Used the Creator Economy to Increase Her Earnings by 4X
If you’re a VRChat user, you’ve almost certainly heard of The Black Cat. The open, schmoozy yet cozy restaurant is a touchstone for many, being one of the first worlds that users often encounter in VRChat.
SpookyGhostBoo – the world’s creator – has seen millions of visits to her world. Yet, when she decided to monetize the world, she ran into an immediate struggle: getting her supporters to use a system built on friction.
Finding the Pain Points of an Old System
At the time, the primary method creators typically used to allow folks to support their work was Patreon. Someone would typically click a link in the world, be redirected to another website, and then have to sign up for another service… only to wait for an unknown amount of time to receive the actual rewards they were promised.
While it worked, would-be supporters struggled to give SpookyGhostBoo their support.
It wasn’t ideal!
“The biggest challenge was convincing people to leave the VRChat platform and go to Patreon,” said SpookyGhostBoo.
A Smoother System: The VRChat Creator Economy
It was clear that SpookyGhostBoo needed something better. That’s where the VRChat Creator Economy came in.
When VRChat introduced the Creator Economy, SpookyGhostBoo was quick to see the potential benefits as one of the system’s early adopters.
SpookyGhostBoo built an in-world UI that allowed users to explore how The Black Cat could be customized if they subscribed to support her work. While, in the past, supporters would simply have their name added to a wall, with this system, they could receive an instant benefit – one that could change the entire experience of the world for them.
In fact, they could even preview these benefits before purchasing them, allowing her to not only reach her most loyal supporters, but also visitors who were waltzing through The Black Cat for the first time.
This meant dramatically less friction – and, as expected, an increase in revenue and supporters.
The Results Speak for Themselves
The shift to VRChat’s Creator Economy had immediate and impressive results.
“I saw about a 4x increase in the money I get every month, compared to Patreon. With Patreon, I receive around $1k, but with [the VRC CE] I see $4k-$5k a month,” said SpookyGhostBoo.
What’s more surprising is that this increase happened with less effort on her part. While Patreon required a lot of manual management and workarounds, the integration with VRChat’s Creator Economy streamlined the process, enabling her to focus on what she does best: improving and maintaining The Black Cat.
Join SpookyGhostBoo in Using the Creator Economy to Power Your World
With the VRChat Creator Economy, SpookyGhostBoo was able to simplify the purchase experience, enhance her own experience – and, most importantly, improve the experience for her fans.
For both new creators and seasoned builders, the VRChat Creator Economy provides a powerful and easy way to enhance your world’s supporter base and revenue.
As SpookyGhostBoo puts it, “I just don’t see any downside.”
Apply now to join the Creator Economy and open up an entirely new way to bring in income via your worlds.
